Born to a photographer father and fashion designer mother, Parisian Joseph Dirand is one of LuMu’s favourite designers. Dirand is well known for his exquisite interior shop transformations of fashion juggernauts Balmain, Rick Owens, Balenciaga, Givenchy, Alexander Wang, Pucci and Chloe in Paris, New York and Tokyo. His work is also celebrated in the field of restaurant and hotel interiors. His style is minimalist, often monochromatic with his work often reflecting the story of the brand he designs for.
